Winery VV by Vinetiq
Puurs, Belgium
2020
Inspired by the atypical nature of the brief, Winery VV is a project that derives its individuality from its place
and architecture. Located in the middle of the beautiful rural area of Flanders, old asparagus fields made place
for the Valke Vleug Winery in Puurs, covering a vineyard of 17 000 vines. Respecting the Flemish tradition,
Vincent Van Duysen Architects embedded the project in the existing landscape paying homage to the old
agricultural buildings in the rural area of Klein Brabant. The design of wineries have received great architectural
interest abroad, which in Belgium has still been exceptional so far. The project takes its name from the Valke
Loop, a watercourse found on old registry plans as ‘Valke Vleugel’.
The design approach reflects the concept of a traditional Flemish farmhouse, which forms an integral part of
the rural heritage. By implementing volumes that forms a hierarchy in the existing open landscape, we have
responded to the present horizontality and created a dialogue with the surrounding landscape. The main
multipurpose building, the outbuildings for agricultural utilities and the house create a clear border around the
courtyard – the heart of the winery - but the open side permits a connectedness to the surrounding nature.
Once entering the central courtyard through the passage of the main building, the viewer is alert to the
coherence of the space and its configuration. A central courtyard covering in lava stone is formed, blurring the
boundaries within the surrounding greenery. Protected by the functional buildings and monolithic concrete
walls, the view opens up onto the vineyards, providing misty landscapes, sunrises, sunsets and the views on the
undeveloped landscape.
The main building houses among others an area for the production of wine and a wine tasting space. The large
sliding windows of the tasting area with its floor continuation blends in the extend of the outdoor terrace and
the view on the landscape.
The main common factor of asparagus cultivation and viticulture is that both require linear plantings and
ensure a horizontal image in the landscape. A tight flattened line in the landscape is present due to the uniform
height of the vines and the long volume of the different barns. The horizontal character is interrupted by a dark
wooden volume bringing verticality into the hierarchy of the different components. This results in a residence
with a specific appearance and thus establishes a link with the stately connotations of a vineyard. The position
of the old oak on the property provides a counterweight to the residential tower, providing shade to the horse
slope and serving as a beacon for the vineyard.
A thorough approach with regard to details and purity of the materials strengthens the contemporary
character of the architectural language. The foundation of the buildings is the brown-grey colour of the
concrete which blends into the present earth tones. These elements provide a visual continuation between the
indoor and outdoor spaces, creating blurred boundaries into the landscape. Making reference to the old barns,
the dark wood contrasts with the landscape along with the use of the concrete.
It was vital to achieve a timeless but contemporary palette of materials, but it was also essential to attach
importance to the ecological working method. The general sustainable approach is the basic design,
investigating materials that would enhance the careful functionality of a vineyard. The structures are kept to a
functional minimum, compromising with a durable yet powerful palette of materials. The concrete base is
reusable, the pavement and heated zones are kept to an absolute minimum and all wood is sustainable.
This palette of concrete, dark wood and lava stone is tempered by the surroundings – the green of the poplars
and willow trees, the vines and the water feature.
From a distance the abstraction of the volumes is complete – but coming closer these shelter VVDA’s first cool
climate winery.
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Photography:
Vinetiq website:
Publications:
Sabato - De Tijd, February 2020
Gazet Van Antwerpen, February 2020
Plainmagazine.com, 4 June 2021
Architectura.be, 14 September 2021
DesignHotels.com, 20 September 2021
PURE by Imagicasa, December 2021
Plan Magazine, Issue 14, January-March 2022
Chapter.digital, 29 April 2022
Arquitectura y Diseno, May 2022
Inheritage, Sotheby's International Realty, Taiwan, October 2022